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PEO Partner Program

Add a differentiated value-add to your PEO offering that improves client retention, strengthens your sales story, and increases revenue per worksite without disrupting payroll or HR.

The Benefits Group partners with regional Professional Employer Organizations (PEOs) to deliver plug-and-play value-add programs designed to scale across existing client portfolios.

In today’s competitive PEO market, regional PEOs must offer more than payroll, HR administration, and benefits access. Employers expect meaningful value, and employees want benefits they actually understand and use.

Our PEO Partner Program helps Professional Employer Organizations:

  • Differentiate from national PEO providers
  • Increase client retention and renewal confidence
  • Strengthen competitive sales positioning
  • Deliver additional value without operational complexity

Frequently Asked Questions

Please reach us at kate@BenefitsGrp.com if you cannot find an answer to your question.

Regional PEOs face constant pressure to compete with larger national platforms while maintaining high-touch service.

Our PEO partnerships are built to help you:

  • Win more competitive PEO deals
  • Reduce client churn
  • Increase perceived value per client
  • Offer a value-add that sales teams can easily explain
  • Avoid adding administrative burden to internal teams

 Benefits Group enhances your existing health strategy, improves client retention, and increases EBITDA — without touching your master medical plan. 


  

Step 1: Pilot Program

We begin with a 30–45 day pilot across 3–5 existing PEO clients.

Step 2: Measure & Validate

We track:

  • Adoption and engagement
  • Employer feedback
  • Ease of implementation
  • Retention-related indicators

Step 3: Portfolio Rollout

Successful pilots scale across:

  • Your full client base
  • New client onboarding
  • Sales presentations and renewals

We provide co-branded materials, education, and ongoing support throughout.


  

Our programs integrate seamlessly with your current:

  • Payroll systems
  • HR infrastructure
  • Benefits administration
  • Client onboarding process

Key Outcomes:

  • Employee-visible value that increases engagement
  • Employer-level cost efficiency improvements
  • Simple education and enrollment support
  • Minimal disruption to your PEO operations


  

Benefits for PEOs

  • Stronger “why choose our PEO” story
  • Higher renewal confidence
  • Incremental revenue per client
  • Sales enablement without system changes

Benefits for Employers

  • Meaningful employee benefit enhancement
  • Improved satisfaction with their PEO partnership
  • No operational disruption

Benefits for Employees

  • Practical, easy-to-use benefits
  • Clear communication and education


  

Our PEO Partner Program is ideal for:

  • Regional PEOs with 20–300+ client companies
  • Founder-led or growth-focused PEOs
  • PEOs competing against national providers
  • Teams looking for differentiation without added complexity


  

  • Built specifically for Professional Employer Organizations
  • Designed for regional PEO scalability
  • Low-friction implementation
  • Employee-visible value
  • Complements your existing PEO stack
  • Partnership mindset, not a vendor relationship


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2390 E Camelback Rd. Ste 130

Phoenix, AZ 85016

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